Posts Tagged ‘Marketing’

Tired of Doing the Same Boring Thing, Become a Business Consultant

March 21st, 2022

Every day, small businesses and companies grapple with all sorts of problems. Business owners and executives sometimes have no clue as to how to handle these challenges which make their jobs more difficult, or cost the businesses to lose money.

These people need help.

And if you’re the type of person who can help these companies come up with solutions to their problems, you can have a successful career as a business consultant.

I’ve enjoyed the life of a business consultant for the last 8 years, and I can tell you that businesses of all sizes, and in all industries respect business consultants, and rely on them a great deal to help their businesses succeed.

What exact types of problems do business consultants help clients solve?

Any type of business problem:

Reputation Management
Increasing sales
Improving productivity and performance
Improving communication
Team building
Improving operational efficiency
Financial Audits
Risk Assessment
Insurance
And the list goes on and on

I know consultants who specialize in working with businesses in particular industries like manufacturing, health care, or waste management. There are other consultants who work with clients in a variety of industries, but concentrate on specific business functions, such as marketing, human resources, or information technology. and then there are those who specialize in certain industries and functions.

In my own case, I currently work as a high performance coach and marketing consultant focusing on Africa. With many western companies expanding to Africa, I get to help them reduce turnover and maximize performance through the implementation of high performance leadership and marketing principles.

There are many consultants who go on to work for large consulting firms; but there is huge opportunity for those who want to have their own business or work as freelance consultants.

If you have a decent amount of knowledge in your area of expertise, you can become a consultant helping businesses solve their problems, and earning a decent living for yourself.

And you can do all of this without any large start-up costs. In fact, you probably already have all that you need – a computer and phone – and much of your business is likely to come through low-cost marketing such as networking. This is what I do.

You can also start on a part-time basis, while keeping your current job as your primary source of income. Then as the demand for your services grows, you can commit to consulting fulltime if you so desire.

While many consultants do have Master’s degree, it is not a prerequisite. As a matter of fact, you don’t even need a degree to become a consultant. There are many independent consultants who don’t have degrees.